Teradek Bolt 6

Product Launch Campaign

​

Teradek's Bolt 6 series delivers the first 6GHz wireless video transmission solution for film sets, broadcasters, and video production. Utilizing the new 6GHz band, it reduces signal congestion and ensures interference-free performance in a 5GHz-dominated industry.

​​

I led the art direction, designing storytelling assets to illustrate the 6GHz advantage. I visualized lower frequencies as a gridlocked highway and 6GHz as an open road, brought to life through an airwaves illustration transitioning from interference (orange) to clarity (blue).

​

CREDIT

Photography: Brandon Woodard

Graphic Design: Joushua McCray & Krista Darensbourg

Animation: Sam Jones

Copywriting: Adrienne Pham & Ward Swan